Track Your Business Growth with Analytics & Reporting

This is the age of business intelligence. When you have the right knowledge of each aspect of your business, it helps to grow and succeed. And when it comes to business intelligence, there are two valuable concepts – “analytics” and “reporting”.

You may have repeatedly come across these two concepts while reading much of the business content that is available to you and may know that often these two words are used interchangeably. Both of them involve the utilisation and general application of data to keep track of the current health of an organisation. Therefore, analytics and reporting also constitute the base of decision-making.

Reporting raised QUESTIONS while analytics help you ANSWER them.

Make the Distinction Between Reporting and Analytics

Many individuals may confuse the two terms, but it is worthwhile to invest a little time into understanding the difference between the two. Each of these terms relates to two distinct functions that contribute different values to your business. An understanding of these terms will help you understand the crucial difference between measuring your business’s performance and attempting to investigate it.

Reporting refers to the process of organising and sorting out data into informational summaries to know how the various areas of your business are performing. This involves the measurements of your core metrics and presenting them through platform like email, or an online dashboard. On the other hand, analytics refers to the process of exploring reports and data to extract meaningful insights that are utilised to understand and improve your business performance.

Analytics Shares Insight of Business Performance

Analytics can help you understand the “why” and the “so what” of your business functions. This is because analytics is dynamic and not limited to a scale of time or interval. What this means is that the ensuing dynamic investigation into the data enables you to derive real-life, useful recommendations about your business. It gives you insight into what exactly you should change your practices to enhance your core metrics.

However, your business can genuinely enjoy the value of analytics only when you follow up on it to derive recommendations and then act upon them. Increasingly, businesses are realising that they need professional help when it comes to this.

Businesses can utilise different software for analytics and reporting. These include Zoho, Clio, Salesforce and HubSpot. We can help you with this so that you can focus on what you like doing the most – business!

utmost 2

How Analytics Helps the Business Decisions

Analysing data not only highlight the pitfalls but also assists in identifying new business opportunities that may have been missed, for example, untapped customer segments. When your company starts utilising analytics, taking intelligence-based decision boosts the potential for profitability and growth.

Several professionals can decrypt sort-term trends. However, their expertise proves limited when it comes to predicting long terms business obstacles that might come their way. Data Analytics models that are computer-based help companies recognise and examine the shifts in the products or services that the customers buy. This gives a clear picture of which products they should update or promote more at given time. Whether it is a customer service issue, a production concern or a deficiency among your employees, you can utilise analytics to highlight key areas of concern when it comes to your company’s capability to make a profit.

41% of businesses have average sales analytics and reporting capability.

Learn How Google Analytics Can Benefit Your Business

We can help your business benefit from the value that Google Analytics offers. You can use it to measure performance on your website. By giving you an understanding of what to look at, where to find it, and how to measure against your business goals, Google Analytics can enable your venture in enriching the digital experiences that you deliver and achieve the ultimate goal of becoming a successful business.

Here’s how Google Analytics can help you drive more business insight:

  1. To find out how your visitors locate your website
  2. To find out which page and link your visitors click the most
  3. Knowing Online visitor segmentation
  4. Tracking campaigns performance
  5. It allows you to do data visualisation.

Organisations can utilise Google Analytics to measure performance on their websites by making sure that their data is easily accessible, relevant and actionable while also providing a complete picture.

74% of the sales leaders are expected to use reporting and analytics software next year.

Expert in Analytics and Reporting

We help firms from all domains and industries in bridging the gap that exists between them and their clients and providing measures to cater to all the concerns. We believe that all organisations have room for improvement, and all they need is a way to evaluate themselves.

We provide the best analytics and reporting consultancy that will allow you to be more customer-centric. While our main services include Web development, Digital Marketing, Sales Training and CRM implementation, we can assist you in ensuring that you have the analytics and reporting that your business needs.

Reporting gives you INFORMATION, analytics gives you INSIGHTS.

Expert in Analytics and Reporting

We help firms from all domains and industries in bridging the gap that exists between them and their clients and providing measures to cater to all the concerns. We believe that all organisations have room for improvement, and all they need is a way to evaluate themselves.

We provide the best analytics and reporting consultancy that will allow you to be more customer-centric. While our main services include Web development, Digital Marketing, Sales Training and CRM implementation, we can assist you in ensuring that you have the analytics and reporting that your business needs.

Reporting gives you INFORMATION, analytics gives you INSIGHTS.

We help you use reports generated from Google Analytics and your business CRM for analytics. We understand how important it is to generate the right reports, such as Lead to Sell Report and Sales Rep to Revenue Report. Our analytics training and consultancy services cover aspects like understanding the reports, extracting the information from them, and understanding the performance quality and the reasons behind it.

You can enjoy a range of benefits of using Analytics, including knowing what is working and what is not, who is working and who is not, how to help the marketing team to improvise and help them leverage more, providing training to the low performing sales rep to improve their performance, etc.  Analytics help in better targeting customers and improving internal processes.

Call Us and get a FREE consultation!

Contact Lawyer’s Growth Partners Today!

It’s time your business reaches new heights of success. Get in touch with us today!
Contact us on +44 20 3003 4828.

Read Our Guides

Find out ways to increase your online traffic and improve your website rankings and enquiries, along with how we do things.

Grow Your Business

Read our insights to know the latest market trends, expert opinions and cutting-edge technology along with reports, tips and competitive intelligence.

Subscribe to Our Blog

Keep up-to-date with the latest developments in Digital Marketing, along with the latest news, views, sent directly to your Inbox.

  • Because your success is our success, we win together!

  • To help striving businesses grow is our purpose. We would love to help you out with your latest ventures or any ongoing projects.

    Contact us using this form and get a prompt response!

  • down arrow
Browse Our Guides & Grow Your Business

Read & Download for Free

Browse our Guides
Get in Touch